Engagements

Work we take when an old client is about to be retired.

Each engagement produces a written artefact you can hand to engineering and to whoever owns the Monday pack. We do not install software or run a hosted property.

Desk with notes, printed figures, and a laptop during a measurement review
Flagship · Flagship engagement

Pre-migration Analytics Baseline

A written inventory of what your current app actually records, which figures will go dark at cutover, and what the destination build must capture before the old version is retired.

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Colleagues at a table reviewing papers during a release-week meeting
Release window

Cutover Continuity Review

A timed check in the weeks around freeze: whether the destination build actually emits the events the baseline named, and which charts will need a footnote on the week you switch stores.

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Lined notebook and printed sheets used to list screen names and events
Naming work

Event Taxonomy Mapping

A mapping from the names your legacy app already uses — screen titles, event strings, user properties — onto the vocabulary the destination SDK and the receiving property will accept.

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Two people comparing printed reports at an office table
After the switch

Post-move Reconciliation

A comparison of the first complete reporting period on the new build against the baseline, with a short list of missing events, double counts, and figures that should not be charted year-on-year yet.

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Small group working with notes on a table during a facilitated session
Half-day in the room

Team Working Sessions

A facilitated half-day with product, engineering, and whoever currently owns the weekly numbers, used to agree what must be instrumented before freeze rather than to present a slide deck.

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